All About the Google My Business Q&A Section

All About the Google My Business Q&A Section

If you haven’t tried using Google My Business for your business, then you are definitely wasting your time. Google My Business, a free offer from Google, is the best platform to use to help boost your local SEO ranking by making your business visible not only in Google Search but also in Google Maps. 

Google My Business has helped many businesses by improving their rank in Google, getting known to customers, and potentially increased their traffic on their websites, and have received inquiries through the phone. You can make your own Google My Business account, complete your profile, have your business verified, and make your listing already. It is that simple.

Google does not stop improving the Google My Business tool. One of its most effective additions is the Question and Answers portion found in your business listing. 

What Is Google My Business Q & A?

Google My Business Q and A is an additional feature of GMB. It is known as a crowdsourcing portion or simply an FAQ portion where clients ask questions about the business that they are interested in. Google My Business Q and A is an essential part of GMB because the potential clients that ask questions are asking to show that they are interested in your business, and at the same time, it is their way of setting their expectations.

How can I manage Google My Business Q and A?

This part of Google My Business is a part where other clients can provide the answers to the questions of potential customers. However, the business is not notified when there is a new question posted. This can be alarming because many clients expect answers and usually get disappointed if they do not get any. Be sure to monitor the questions in your business profile. How can you do that?

1. Search for your business in Google
2. Check for Questions
3. Answer the questions

Google allows the business even to ask their questions and answer them. Just make sure that your answers are engaging and informative.

How To Use Google My Business Q & A to Rank Higher In Searches?

The goal of your business should be ranking higher, especially in the local searches. In fact, your business should be in the Google local 3 pack. These are the first three businesses that can be seen when your client searches for something. Who wants to check more if you have the best suggestions already?

You can optimize the Google My Business Q and A to rank higher in the searches by doing the following steps:

1. Constantly check your Google Q and A - As mentioned above, Google does not give notifications that there are new questions to be answered. If you can check the questions from time to time, it is highly advisable to do so. Many potential clients get turned off because they did not receive the answer to their questions.
2. Answer the Questions - Do not leave your potential clients hanging by ignoring their messages. It is best if you answer them promptly and politely. You can even have a structured opening statement.

Here are the common question topics that are asked:

1. Particular Service - What services do you offer? 
2. Product - Do you have the latest Playstation? When will it be available?
3. Price - How much is the price of your roofing repair service?
4. Hours - Are you open on holidays?
5. Updates - Are you back in servicing your clients despite the pandemic?

Just take note that if these questions are answered, these potential customers will be your clients in the future.

3. Do not deal with complaints - Although this part deals with answering questions, some clients air out their complaints in the wrong corner. You can redirect them to send you a message. 

Also, you can flag questions that you think violate the terms of Google.  There are options to choose from as to what were your reasons for flagging the question. You can choose from (off-topic, no longer applies, advertising, spam, hate speech, incorrect information, something else).

1. Post Questions - If your profile does not have questions in it, then you should post the questions and answer them as well. It gives your potential clients the answers that they need without asking them. Also, it helps you improve your local rank by being a trusted and reliable business. 

Conclusion

​Google My Business is indeed the best tool that you can use to increase your business’ visibility in Google. Google My Business has different features that you can maximize to improve your local SEO rank. Use the Google My Business Q and A to see further results. 



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